We have both mentioned the benefits of blogging in the past which include improved SEO, increase brand awareness and as a method to gain free press coverage.
I also find that things seem to happen in threes and I’ve recently been interviewed for three different publications – partly as a result of my blog for my other business at Garrendenny Lane. On Monday, a journalist from the Irish Times phoned me asking if I would take part in an article on ‘mumpreneurs’ / mums working from home. She had heard of me from someone who said I was the first person came to her mind! Hopefully that will be out next Monday or the following week. I was also contacted regarding an article in a similar theme for a business banking publication. Some time ago, I was contacted for an interview for the Digital Hub website and am delighted to say that it was just been published and I’m the first in their ‘Winning with Web’ series. In the interview, I explain the benefits of blogging as I have experienced them.
The Digital Hub are looking for other businesses to take part in this series so if your business is registered in Ireland and has survived, grown, expanded and/or transformed because of your use of the web, then do get in contact with them.
We see blogging as being the core of any social media presence and one of the services we offer is we can take care of your blog, from writing your posts and spreading your wisdom across other social media channels to creating a social media strategy for you to work towards. Running a business is time-consuming and many people feel that adding social media to their to-do list is just one thing to many. Outsourcing your social media leaves you time to get on with running your business. Blogging will get your business noticed, it’s not going to happen overnight necessarily, it does take time but a quality blog will reap rewards, attention and sales. Do contact us if you feel the time is right to outsource your social media.