Would you like to be able to schedule your pins to Pinterest? Viral Tag is my favourite scheduling tool for Pinterest at the moment. It’s the cleanest and most efficient to use. It isn’t free but there is a 14 day trial so it is worthwhile working out what is your optimum time for pinning particularly if you are targeting an audience who are in a different time zone to you. You don’t want to be sitting up at 2am pinning your pins! (more on analytics and working out your best repin times next week).
There are other reasons for scheduling pins besides trying to ensure your pins are seen at the best times of the day. You don’t want to pin numerous similar pins in ten minute slots. If your followers see their gallery page filled with pins from a single pinner, they can feel like they are being spammed and your chances of being repinned are significantly reduced and you may even be unfollowed. Pin little and often for maximum exposure and the easiest way to do that is with a good scheduling tool.
Sign up to Viraltag using your Pinterest log in. You don’t have to provide credit card details when you sign up for the trial – this makes me happy as I detest forgetting to cancel an agreement and finding I’ve been charged.
You can upload pins and then paste in the website page links but I think it is better to pin directly from the website. Drag and drop the Viraltag bookmarklet tool to your toolbar.
Go to your blog post or website page and click on the viral tag bookmarklet. You will be presented with all the images from that page or post. Select whichever images you wish to pin by clicking on them and a tick will appear. Click ‘next’.
You can then choose the board you would like to pin it to, you can amend the description if you wish and you can select a time for each pin. If you wish, you can select a starting time and then a gap of x minutes between the publication of each pin. You can also change the link for any pin too by changing the url.
You can see that I have checked my timezone for Dublin, the time I want the pin to go out and the interval before the next pin will be posted.
It is worthwhile signing up to Viraltag for the 14 days and experimenting with different times to see if your pins get a better response at 1am than 11 am. Their analytics are not provided within the trial but they do show you if your recent pins received any repins.
Next week, I’ll be concentrating on Pinterest analytical tools – explaining what’s what and evaluating which are the best.
If you have any questions regarding Pinterest, do ask in the comments below.