9 reasons you should add SlideShare to your blogger’s toolkit

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SlideShare is a social platform for sharing presentations, and with 60 million monthly visitors and 130 million page views, it is amongst the most visited 200 websites in the world. 

While its primary purpose is uploading presentations (which in turn can generate business leads, drive traffic to your blog and position you as an expert in your field), it also has value as an educational and research tool, a good way of reaching an international market and even a way to beat blogger’s block (browsing presentations online can spark your own blog ideas, or you can embed a presentation on your blog).

Here are nine reasons that you should add SlideShare to your blogger’s toolkit!

  1. Upload presentations publicly or privately
  2. Download presentations from others
  3. Use as blog research tool
  4. Embed presentations on your blog
  5. Share with ease on Twitter, Facebook, LinkedIn
  6. Generate business leads with your presentations
  7. Slidecast: sync mp3 audio with slides to create a webinar
  8. Embed YouTube videos inside SlideShare presentations
  9. Use SlideShare PRO for premium features like branded channels, analytics, ad free pages

SlideShare has recently been bought by Linkedin, a fact which strengthens its power as a B2B tool. Writing about the merger recently, Spiderworking’s Amanda Webb has this to say:

One of the reasons I joined SlideShare was because of it’s Linkedin integration.  It’s possible to display a SlideShow on your Linkedin profile using the application.  This is handy for people like me who may wish to offer teasers of courses, share slides from a speech and it’s even more useful for those who work within a visual industry.  It’s a fantastic way to showcase your portfolio.

Do you use SlideShare? Have you found it useful? We’d love to hear from you if you do. 

Subscribe to Write on Track on SlideShare (we will be adding more presentations soon).

About

Marie Ennis-O’Connor BA, MIAPR, holds an Honours degree in History from University College Dublin. She is a graduate of the Irish Academy of Public Relations and has worked in a variety of PR roles over the past 12 years. Marie is editor of several award-winning blogs ranging from life sciences to health to business. She is a panel member of the newly established Bloggers International and is a regular contributor to Health Works Collective, an online community for thought leaders in international healthcare. She is a featured blogger on Webicina, an online service that provides curated medical social media resources in over 80 medical topics and over 17 languages, and has been awarded a top blogger accolade by Empowered Doctor.com and most inspiring writer by WegoHealth. Marie is also in demand as a trainer in social media marketing and travels the country teaching small business owners how to get online and maximise their online presence.

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  • http://www.garybembridge.com garybembridge

    I agree with the points above. I started to use Slideshare quite a few years ago to post presentations I had done at various events, but only recently started to follow people posting interesting presentations and have found I am learning a great deal. Also you can keep up to date with a lot of new data and research as this seems to be how and where a lot of it gets posted.

    I plan to use it much more to adapt and turn some of my blog posts into presentations – as expands reach and also repurposing content for different ways people like to consume seems a good idea.

    My SlideShare profile: http://www.slideshare.net/bembridge
    My Marketing Blog: http://www.garybembridge.com

    • Editor

      Hi Gary, thanks for sharing your SlideShare experience with us. I am not sure how many people are aware of how valuable a tool it can be to writers, researchers, bloggers, and business people!

  • Rolf

    Great tips!

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