Whether you are new to Pinterest or returning to it, it can be a little confusing trying to work out how to create new Pinterest boards and the different ways of pinning to them. I’m going to show you the easiest ways to do just that.
When you click on your name on the top right, all of your existing boards are displayed. The quickest way to create a new board is to click the + sign in the empty board on the top right.
Fill out the following information: the board title, board description (including relevant keywords) and the correct category. These can be edited later if you wish. If you would like the board to be a Place Board, click yes on the ‘map’ button (more about Place boards here). You can also opt to make the board a secret board now too – once the board is made public, it cannot be made secret again. Then click ‘create’.
To pin to the board from a website, you can upload the Pinterest bookmarklet tool to your toolbar using this link and click it to pin (as indicated by the arrow in the screengrab above) or if the website or blog has a pin-it plugin installed, you can click that.
As you can see, a number of photographs from the blog posts are presented and you can choose which one you would like to pin to the board. The pin on the left is perfect for Pinterest. Not only is it a portrait image, there is text on the image and there is a relevant description showing exactly what the blog post is about. Click ‘pin it’ on the chosen image.
If you wish to, you can edit the description by clicking on the pencil icon. Then choose the relevant board and click ‘pin it’ beside the board name. They are listed alphabetically although the last three boards you pinned to will be listed at the top.
It’s as easy as that. One tip to encourage people to pin from your website is to have the ‘pin it’ buttons installed on your website which reminds people to pin and to ensure that each image is named with a relevant description when it is uploaded – this saves the pinner having to change the description. You can also add Pinterest widgets to your website too. You’ll see an example of a Pinterest widget (for one of my boards) at the end of this post.
Here’s an alternative way to create a board:
If you are pinning from a website and discover that you haven’t created a relevant board as yet for that pin, if you scroll down to the last board, you’ll see ‘create a board’.
Click it and it will invite you to assign that board a name, invite collaborators if you wish to make it a group board or make it a secret board. Don’t forget to edit it later and add in a relevant description to improve the optimisation of that board. That is important.
If you would like to learn more about using Pinterest for your business, our next eLearning Pinterest course will be starting in September.