Although it rolled out in the United States, India, Australia and New Zealand, over the past two months, we are only now getting to try out the new LinkedIn endorsement feature here in Europe.
Here’s what it looks like:
You can see how useful it will be in terms of building credibility.Your endorsements are a great visual way for others to instantly see your skills. On the flip side, it is easier for connections to compare your skills to your competitors, so you can see how important it is to gain more endorsements.
So how do you set up your LinkedIn profile to take full advantage of this new feature?
Add Your Skills
Now is a good time to complete your LinkedIn profile if you haven’t done so already. Just go to Edit Your Profile, scroll down to Skills and start adding your expertise.
Here’s a handy tip from Social Media Examiner on adding your skills
Make sure you add your skills in order of importance to you, as these will be the first ones listed on your profile and thus the easiest for your connections to see. As you get more endorsements for a particular skill, that skill will automatically rise to the top of the list, as your skills will then be listed by numerical order of endorsements.
Add popular skills to your profile
If you hover your mouse over a skill, a popup box with further information about that skill appears with a figure %, which refers to the popularity of that skill being added to other people’s profiles.
How do you endorse a connection?
- On the top of a connection’s profile, you’ll see recommended endorsements for them. You can suggest additional skills as well.
- You can also endorse them from the new Skills & Expertise section that now showcases these endorsements.
When someone endorses your skills, LinkedIn will send you an email to let you know and the endorsement will show in your LinkedIn newsfeed. This is a good opportunity to send a message to the endorser thanking them for their endorsement and perhaps suggesting a way you can be of service to each other.
We think the new endorsement feature is a positive way to strengthen connections and boost your credibility and profile on LinkedIn. What do you think?