Welcome to Find It Friday in which we help you find the answers to your how to blog questions.
This week Alison Morgan asks us the following question:
What is the best way to incorporate a call to action in your blog?
This is a great question from Alison, particularly for business bloggers. After all, more often than not, you want your readers to take some action when they visit your site - for example, click through to order your product, subscribe to your site, share your content.
You would be surprised how many blogs or websites omit a call to action.
So today we want to let you in on the secret to a call to action.
Well, actually, there is no secret….
But once you do this, there are two rules you should follow:
- Make it simple
- Make it specific
Include a strong call to action, which tells your readers exactly what to do, how to do it, and make it easy for them to do it straight away.
Here are some examples of calls to action you could use:
- Click here to buy
- Sign up today for great tips
- Get your free e-book
How To Include A Call To Action In Three Easy Steps
- Decide what action you want readers to take.
- Ask them to take that action.
- Make it clear and unambiguous how they can do this.
How would your blog or website benefit from a strong call to action today?