Comments on: How To Get Press Coverage For Your Book

By: Lorna Sixsmith

Lorna Sixsmith — Wed, 18 Mar 2015 18:10:00 +0000

Thanks Don, delighted to hear you found it useful. Best of luck with your book sales – great title.

By: Don Kruse

Don Kruse — Wed, 18 Mar 2015 00:29:00 +0000

Thank you Lorna for some needed info. I’ve self-published my first book “We Really Need To Laugh” this past Dec. ’14 under the pen name of Alec Gould. Yes, I’ve had some buyers on Amazon -happy ones, I’m glad to say. Yet, as we all know, it takes alot more paying readers to pay the bills. I will work on putting your article to work.

By: Lorna Sixsmith

Lorna Sixsmith — Tue, 27 May 2014 10:23:00 +0000

I was just thinking of adding that point to my next post Dee, it definitely helps (and of course, is polite) if you know the blogger even a little bit. I received a book a while ago (they approached me and I agreed to review it) but I still haven’t read it whereas if I had read his blog posts or even known him on twitter, I’d definitely have done so by now. I’ve sent my books to two book review bloggers (asked them first) but again, because I don’t really know them, they haven’t been reviewed yet and I can understand why.
I heard recently that getting reviewed in newspapers is very very difficult without a publisher behind you.

By: Dee Sewell

Dee Sewell — Tue, 27 May 2014 09:57:00 +0000

Number 3 is an interesting one. Perhaps journalists are used to receiving books out of the blue but it annoys me if bloggers just randomly send books without asking first, like they assume I’ll write about it because it’s my topic. I’ll definitely bookmark this one Lorna should I ever get my act together and write a book (who knows

By: Lorna Sixsmith

Lorna Sixsmith — Tue, 20 May 2014 07:07:00 +0000

Thanks Rich, I have to admit I still have to explore Goodreads properly to utilize it fully. I think the book blog tour worked well too, I’m seeing one or two links per day coming in from each of those posts. I have another local radio interview today because of the TV appearance yesterday so it just shows how the publicity can spread – oh, and a profile in a popular online publication too.

By: Lorna Sixsmith

Lorna Sixsmith — Tue, 20 May 2014 07:05:00 +0000

Thank you Marie, I agree, so many writers don’t realise that they have to put themselves out there and social media is a great tool as well as sticking your neck out and getting in contact with those journalists!

By: marieennisoconnor

marieennisoconnor — Sat, 17 May 2014 06:53:00 +0000

Lorna, this is such a helpful article. I have already shared it with some newbie authors on Twitter. So many times writers say to me, oh, but I’m not a marketer, I wouldn’t know where to begin. The reality is that to sell your book in a digital age, you have to learn how to market your book and make it stand out from the rest. Social media is a wonderful way to do this and your tips will certainly help lead the way.

By: RichRennicks

RichRennicks — Fri, 16 May 2014 20:26:00 +0000

As a professional book publicist, all I can say is, dead on! It isn’t glamorous, but doing the research and outreach is the only way. Get names, direct email addresses, and numbers whenever possible. Also utilize Goodreads and Facebook to find groups who might be interested in the subject matter, organize giveaways, etc.

By: Lorna Sixsmith

Lorna Sixsmith — Fri, 16 May 2014 16:13:00 +0000

Thanks Dee, I took a break for a while as I didn’t have a new angle on it but knew that these events would be coming up so I’m delighted that the press picked up on it. It will be interesting to see how it affects sales – will keep you posted

By: Dee Sewell

Dee Sewell — Fri, 16 May 2014 14:15:00 +0000

Ditto Amanda, the only thing I could add is that you don’t stop either. Many published authors seem to stop promoting after the initial flurry and launch though we can see from your hard work and effort that it pays to continue to keep promoting. Well done.