- B2B companies that blog generate 67% more leads per month than those who do not. Source: Hubspot, State of Inbound Marketing Lead Generation Report, 2010
- 69% of B2B marketers are shifting their budgets toward social media. Source: MarketingSherpa, October 2010
- 41% of B2B companies are acquiring customers through Facebook. Source: Hubspot, State of Inbound Marketing Report, 2011
- 86% of B2B companies are using social media, compared to 82% of B2C companies. Source: White Horse, March 2010
- Social media helps B2B marketers improve search results. Source: BtoB Magazine, July 2010
Source: PWB Marketing Communications